DLM Architects
TEAM:
Charlotte Sverdrup - UI design
Mario Blažević - Developer
TOOLS:
Figma & WIX Studio
DLM Architects is a multi-award-winning RIBA chartered practice renowned for its exceptional residential architecture in Guernsey, Great Britain. Since its inception, DLM has grown to be one of the most recognized architectural practices in the Channel Islands, earning numerous prestigious awards.
I was tasked with the rebranding of DLM which included redesigning their logo and website.
The Challenge
DLM's existing site was slow, outdated, and image-heavy, resulting in low rankings on SEO engines like Google. The team sought the flexibility to display varying numbers of images for each project while ensuring the website remained easy to update.
Solution
A dynamic website was created, to allow the client to easily add new projects with varying numbers of images without compromising the overall page layout or performance, striking a balance between aesthetics and functionality. Collapsible text for project descriptions keeps the focus on images, while strategic font sizing guides users through key information. Speed performance was optimised with WebP images, concise videos, and improved SEO through targeted landing page text and ALT tags.
Design process
The DLM website was designed mobile-first, ensuring a seamless, responsive experience across all devices. Inspired by Guernsey’s landscape, the site features a palette drawn from the island’s pink granite and the surrounding ocean’s blue and green hues, blending local character with a luxurious feel.
Alongside the site’s redesign, DLM refreshed its logo with sleek lines and modern typography to enhance this refined aesthetic. The cohesive update unifies DLM’s brand, delivering an elegant, upscale digital presence that resonates with its audience.
